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Alliance Partner Network

Brocade Value-added Distributors and Resellers are authorized to market, sell, and support Brocade products, professional services, and education services.


Quality in Partnership
The Brocade Alliance Partner Network (APN) program prepares and rewards partner who invest in developing knowledge-rich practices to address new technology trends. The program offers a full set of intelligent, customizable tools that assist partners in selling Brocade solutions and supports the needs of partners as they help their customers make the transition towards network convergence. The Brocade APN program includes four distinct partnership levels: Distributor, Elite, Premier and Select. All levels have been designed with specific requirements and benefits to help partners leverage and be rewarded for their networking product knowledge and solution support expertise.

Partners are responsible for meeting specific program requirements based on their level of participation in the program. They receive tiered benefits based on these requirements and levels of participation.

Program Benefits:

  • Comprehensive sales programs
  • Deal Registration programs
  • Marketing and sales support
  • Pre-sales technical support
  • SE Support, knowledgebase
  • Sales and technical training discounts
  • Demonstration equipment discounts
  • Access to sales and marketing tools on the MyBrocade™ partner portal
  • Brocade Rewards eligibility for all reseller partners

Program Requirements:

  • Demonstrate added value to customer and prospects
  • Invest in Brocade skills development and have IP networking and/or SAN certified staff
  • Provide customers with basic level of design support
  • Build and maintain a thorough understanding of Brocade product features, customer benefits, and marketing programs through the use of the Brocade APN

To learn more about the Brocade APN, contact channel@brocade.com. Partners interested in reselling Brocade-branded products should contact a Brocade Distributor for more information.

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