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Green Initiative

Our Mission

We challenge ourselves, our partners, and our customers to explore and embrace more efficient business and data center operations.

Brocade on Green

At Brocade, our focus is on data center efficiency. It's part of our DNA. We provide products that increase productivity and reduce energy consumption. We work hard to encompass all elements of efficiency, including energy, planning, processes, manageability, scalability, and more.

  • We make products that help run efficient operations and help the environment in the process.
  • We work with our partners and customers to maximize their data center efficiencies.
  • We challenge our employees to realize greater efficiency for our own operational processes.

Brocade San Jose Headquarters — Leading by Example

In March of 2008 Brocade had a vision to build a world class campus. The goal of the project was to provide the business with flexibility in order to satisfy growth for both its employee population and the labs used for research and development of its products. The design solution focused on flexible scalability, energy efficiency, and sustainability. The results were nothing short of extraordinary - a prime example of the company's commitment to innovation and corporate responsibility.

  • LEED® Certification: The three building 562,000 square foot San Jose Headquarters campus has been awarded LEED Commercial Interiors Gold Certification established by the U.S. Green Building Council (USGBC) and verified by the Green Building Certification Institute.
  • Engineering Excellence: Through virtualization, decommissioning and re-racking, the campus consolidated three data centers into one and five R&D engineering labs into one.
  • Energy Savings: The result of energy efficient design and operations, the data center is projected to achieve a power usage effectiveness (PUE) of less than 1.2, saving more than 14 million kilowatt-hours each year. The data center project is the single largest "Data Center Project" incentive ever awarded by Pacific Gas & Electric (PG&E) – evidenced by a rebate of $2.5 Million under PG&E's Non-Residential New Construction Program.

Review the Corporate Citizenship Resources section for additional information, and watch these videos to learn more: Brocade's World Class Data Center Overview, Construction of Brocade's World-Class Campus in San Jose, CA

Brocade Greening the Data Center

Worldwide data center energy consumption more than doubled between 2000 and 2005 according to a recent study1. In the United States alone, the Environmental Protection Agency estimates data centers consumed some 61 billion kilowatt-hours in 2006 - using the equivalent of the average yearly energy output for 15 power plants. As the global demand for more data and faster performance increases, data system energy costs continue to rise.

Brocade is taking steps to help improve energy efficiencies by focusing on products and programs that support the development of green data centers. We are committed to doing our part to provide our customers with high performance, low energy, data management solutions, and we are joining with industry partners like SNIA to drive standards for green data centers.

Brocade supports green data centers that reduce energy consumption and collectively provide greater operational efficiency. Brocade increases efficiency through:

  • Power and Cooling: Compared to competitive products, Brocade directors generate only a third of the heat, require less cooling, and leave more power for other devices in a rack configuration.
  • Heterogeneity/Scalability: Brocade products support and simplify high performance data migration across heterogeneous environments.
  • Ease of Management: Brocade solutions consolidate shared storage environments and enable cost-effective, centralized information management.

What the Industry's Saying

1. "Estimating Total Power Consumption By Servers In the US And the World," Jonathan Koomey, Staff Scientist, Lawrence Berkeley National Laboratory and Consulting Professor, Stanford University, February 15, 2007 (Commissioned by AMD)